How to Rock Candy-Colored Hair Like a Celebrity

Photo courtesy of Redken

Photo courtesy of Redken

If you follow awards show fashions or celebrity trends, you’ve probably noticed a lot of bright, candy-colored hair on the red carpet. Celebs who’ve embraced this trend recently include Hilary Duff, Katy Perry, Gwen Stefani, and Nicole Richie. Thinking of going for a bold new hair color yourself? Read on for some tips to help you pull it off.

Go Pro

First things first—for the truest color that lasts the longest, you should have your hair colored at a salon. They have access to the highest-quality professional coloring products and know the techniques to make the end result fabulous. The first step should be to schedule a consultation with your stylist to discuss your options.

You also need to see a pro if you want to end up with a precise color. The first step in the process is lightening the hair. For those with brown or black hair, toning is often required after de-coloring to get rid of unwanted shades (like yellow tones). If you skip this step, you’ll get a final color different than what you want—green instead of blue, for example. This toning process requires a lot of skill to do correctly, which is why stylists learn and practice the techniques as part of their training.

Redken Styling's muse Sky Ferreira Photo courtesy of Redken

Redken Styling's muse Sky Ferreira
Photo courtesy of Redken

Pick the Right Color

Choosing a bright hair color that looks great on you isn’t as simple as picking your favorite shade off the color wheel. You need to take your skin tone into consideration. Think about colors that make you look and feel your best. If a shirt that’s blue makes you look washed out, how’s it going to look all around your face?

Speaking of clothing, don’t forget about your wardrobe. If you love wearing reds, it might be tough to find something to wear that doesn’t clash with your new pink ‘do. That doesn’t mean you can’t have the hair color of your dreams—but just keep in mind that you might have some serious clothes shopping to do afterward.


Be prepared to spend more time on your hair than you did before, because maintaining your fabulous new color takes work. The de-coloring process can make your hair more prone to breakage. This means it’s important to use the right products and techniques to keep your hair as healthy as possible.

It’s best if you don’t wash your hair every day, because every wash will make your color fade a little more. Use water that’s as cool as you can stand it and a salon-quality shampoo without sulfates that’s designed for color-treated hair. Pureology’s Hydrate line of products preserves color vibrancy while moisturizing, so it’s a good choice for hair that may have some damage.

Avoid heat styling as much as possible. Overuse of curling irons and straighteners will make your color fade faster. When you do use heat, apply a product like Redken’s Heat Styling Thermal Protection spray to minimize the effects.

Bright hair isn’t for anyone who wants an easy-care style because of the upkeep it requires, but it is a great way to make a fashion statement no matter what you’re wearing.